A little more research on drive-ins. I'm not sure if this first drive-in was by Hollingshead's parking lot by his store, or a regular one.
The State of NJ website, www.state.nj.us/hangout.html has more information. Besides his interest in showing movies outdoors, the story goes that Richard Hollingshead's mother was a large woman, who could not comfortably sit in the seats at in door theaters. She remarked to him that she'd like to see movies. The idea was born.
In 1933, he showed a film on the outside white wall of his automotive parts machine shop and used his parking lot for the cars. It was located on what is now Admiral Wilson Boulevard (Bridge Boulevard back then) near the border of Camden and Penngauken. One building is still standing from that first drive-in and is part of Zinman Furs.
US-30 CONNECTION
Looking at a map of Admiral Wilson Boulevard, I see it is also part of US-30. I looked in Brian Butko's "Greetings from the Lincoln Highway" book and did not see that the Lincoln Highway went through Camden.
At another place, I saw that Admiral Wilson Boulevard is considered to be blighted with empty factories and buildings. A campaign is on for urban renewal. A few folks aren't real happy with Zinman Furs.
What's in a Road? --RoadDog
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